Sprint and Bones in Motion Launch Mobile Fitness Application
Feb 8, 2006 fitness, gps navigation, software

Sprint and Bones in Motion are offering BiM Active, the first in a suite of applications that enables active individuals to use Sprint and Nextel phones and the Web to achieve their fitness and lifestyle goals. BiM Active enables runners, cyclists, and walkers to wirelessly capture and monitor their activity in real-time on GPS-enabled Sprint and Nextel phones. The service transforms the phone into a virtual coach and offers users feedback during their exercise through sound alerts. When the activity is complete, the exercise information is uploaded to a personal Web portal on www.bimactive.com. There, users can chart their personal
progress and share information such as routes with ratings and reviews. “Sprint customers can use BiM Active to transform their mobile phone into a fitness and lifestyle enhancement tool,” said Alana Muller, director of information data services for Sprint. “This is just one of the many location-based consumer applications Sprint offers that gives customers personalized information when and where they want it on the device they always have with them.”

With BiM Active, users can:
Do it: Record in real-time the distance, speed/pace, location, elevation and calories burned for outdoor activities. Real-time audible feedback provides motivation to achieve fitness goals.
View it: See performance summary, activity maps and speed and elevation charts on
the phone.
Share it: Wirelessly upload performance data to a personal online portal where users
can view their activities, save and compare them with previous entries. They can also
publicize information, including personal achievements and trail advice with the BiM
online community.
BiM Active is available from Sprint for $9.99/month and it works with Sprint’s Sanyo MM-7500, and Sanyo MM-9000 or with Nextel’s Motorola i860, i850, and i760. For more details go to BiM


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